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Reviews is the Analytics page that answers what a period was actually about: how many reviews came in, which topics they clustered around, and whether sentiment held up. Where Insights tells the story week by week, this page reports the whole window at once. Reply rate and response time charts live on Reply performance.
The Analytics Reviews page: a five-figure vitals row above the charts, with an AI-written period summary on the right
Topics and sentiment are computed per app, so this page needs a single-app scope. Selecting several apps replaces it with a prompt explaining why, with one-click chips back to a single app.

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The vitals row

Five figures summarize the window, each with a sparkline and a comparison against the period before: Sentiment and star rating measure different things and can move in opposite directions — a review can be three stars and read as constructive rather than angry. Where they disagree, sentiment is usually the earlier signal.

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Narrowing to a category or topic

The filter bar carries a category control alongside the app, language, and date pickers. It lists your topic categories with the number of topics in each, and narrowing to one scopes the whole page — vitals, charts, and tables together.
The category filter open, listing each topic category with its topic count
Next to it, a topic control (it reads All topics until you pick one) narrows the page to reviews carrying a single topic. It has a Filter topics… search box and lists topics under their category headings, each with its review count. Use it to follow one problem over time: the charts, the breakdown tables and the period summary then describe only that topic’s reviews. The two controls work together:
  • With a category selected, the topic list shows only that category’s topics.
  • Changing or clearing the category also clears the topic.
  • Both selections are kept in the page URL, so a reload or a shared link opens the same view.
The controls only appear once you’ve picked a single app that has topics. An app with no classified reviews yet has nothing to narrow by, so the filters stay hidden rather than opening empty.

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This period in words

On a paid plan, an AI-written summary sits in the right-hand column, beside the New reviews chart. It carries the window’s dates, a health score with a status word, three or four themes drawn from the reviews themselves, and a closing line naming what to prioritize. Compare with the period before expands it into a genuine comparison: a paragraph on what changed, then Improved and Regressed lists. Regenerate comparison rebuilds it if the period has moved on since it was written.
The period summary expanded to its comparison, showing what changed against the previous period under Improved and Regressed headings
The summary reads the reviews in the current window and filters. Change the date range, the language, the category, or the topic and it describes that narrower set instead, so a summary written for one filter shouldn’t be read as a statement about the app overall.

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New reviews

New reviews is the daily volume chart, at the top of the page beside the period summary: one bar per day, stacked by star rating, with the period total called out above it. When the summary isn’t shown, the chart takes the full width of the row. Absolute and Percentage switch between counts and share, which matters on a window where volume swings hard: in percentage mode a quiet day and a spike are directly comparable, so you can see a rating mix worsening even while total volume falls.
The New reviews chart: daily review volume stacked by star rating, above the category breakdown and sentiment charts

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Category breakdown and sentiment over time

These two sit side by side, both with their own Absolute / Percentage toggle.
Category breakdown and Sentiment over time shown side by side, above the topic distribution table
Category breakdown groups daily review volume by topic category, so you can see a bug wave arrive as a growing red band rather than as a dip in an average. Sentiment over time plots daily sentiment, with a summary bar above it splitting the window’s reviews into positive, mixed, and negative counts.

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Topic distribution

Every classified topic in the window, ranked by volume. Each row carries the topic’s share and review count, its change against the comparison period, sentiment on a −1 to +1 scale, average rating, the share that got a reply, and a trend arrow. The header names the period it’s comparing against.
The topic distribution table: topics ranked by volume with sentiment, rating, replied share, and trend for each
The table opens at the top ten and collapses the rest behind a more topics row, with topics that got no reviews in the window kept separately below that — a topic with nothing in the window is usually a resolved problem, not a missing one. A toggle above the table switches it for a treemap sized by volume with a sparkline table alongside, and Export downloads the current table as CSV. Click a topic’s name to open its drilldown panel for the current window: an AI summary of the topic, a trend chart, a badge naming the trend and the week it describes, sample reviews, and an Open in Reviews link to the matching reviews in the feed. Hovering a row shows two more actions: the sparkles icon (AI summary for this topic) opens the same panel, and the bell (Create an alert for this topic) opens a new alert rule with this topic already filled in.
Read the sentiment and rating columns together before acting on volume. A topic can be large and healthy — general praise usually is — while a much smaller one at −0.35 and 2.4 stars is the one costing you ratings.
Where the category breakdown shows composition, Category trends over time shows movement: daily volume per category as lines, or as stacked bars. A Topics toggle swaps the category lines for individual topics, which is the view for watching one specific problem rise and fall. In that view, a compact topic picker (the same one as in the filter bar) narrows the chart to one topic, and the list of topics under the chart can be shown or hidden. With a topic selected in the filter bar, the chart shows only that topic, the picker is hidden, and Categories is unavailable until you clear the filter.
Category trends over time as daily lines, above the by-language breakdown table

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Breaking the window down

The last section on the page is one table with four tabs — By Language, By Country, By Region, and By Version — each splitting the same window by that dimension. Every row shows review volume, its category mix, top category, sentiment, average rating, top topic, and the change against the comparison period.
The by-version tab: app versions with review volume, sentiment, rating, top category, and change against the prior period
By Version appears only for a Google Play app, since that’s where AppReply can attribute a review to an app version. Each version row carries the date span it was reviewed over, and reviews that arrived without a version resolve into an Unknown row rather than being dropped.
A breakdown is only as useful as its spread. If one language or country carries almost all your reviews, that tab tells you little — the interesting splits are the ones where a smaller market’s sentiment or rating diverges from the rest.

Topical analysis

Explore any topic on its own, with drilldowns to the reviews behind it

Reply performance

Coverage, speed, and the effect replies have on ratings, per rule and per person